Snails

Brief:

LG was launching their new camera phone - the KU990, with up to 24 hours of video recording time. The brief was to emphasize this differentiating feature of the phone, to an audience that’s tech savvy and always looks out for the next big feature.

Solution:

What better way to illustrate this long recording feature than by choosing a subject matter that possibly takes hours to record. Voila, we have snails in the act of sexual intercourse.